Tag Archives: marketers

Are You Trustworthy?

There has been a pretty clear line drawn across the Internet Marketing industry lately. This line divides the ethical marketers from the snakes. You know, the scammers with all the hypey “auto pilot one click instant traffic riches.” The industry has had it, and many marketers have been very vocal about this recently. It appears that the scammers have simply pushed the envelope too far.

For years we’ve seen digital “product launches”… we’ve all become accustomed to it, a few pre-launch videos, maybe a free giveaway and then the big “reveal.” It’s all good and in many cases very useful stuff, at the very least its educational and entertaining. But lately, there have been quite a few “launches” that spewed outright lies on the industry. Outrageous claims, fictitious product creators portrayed by paid actors, fabricated and doctored images to serve as income proof for a product that can’t do what it claims or might not even exist.

Marketers and consumers from every niche have been speaking out more and more against the snakes and scammers. The top industry forums are full of threads about these crappy products and the snakes that make them. Bloggers have gone crazy putting these guys on blast and Facebook has been buzzing for months about it. There are hundreds of Youtube videos where marketers and consumers of digital info products and software are speaking their minds. I guess the final straw has broken the camel’s back.

The public outcry was heard loud and clear by a select group of ethical marketers that have banded together to create the first website to unify the good guys and hold marketers accountable for their actions. The website is called IMTrustWorthy.com and it has several purposes for both internet marketers and consumers of digital products. The members have all agreed to abide by the IMTrustWorthy “Prudent Practices” of Internet marketing. This is a list of 12 rules that help protect consumers from fraud and hold the marketer to a high standard of commerce.

First off, IMTrustWorthy provides a “seal” image with your unique license number digitally imprinted. The seal code can be placed on your website for the world to see that you are a registered member of IMTrustWorthy. When a visitor clicks on the seal a window pops open with the marketer’s name, and rating. The window may also contain comments from other IMTrustWorthy members regarding the character and trustworthiness of the marketer in question.

A member’s rating is determined by an algorithm that takes the positive and negative feedback left on their site into high consideration. This is a lot like the feedback rating in eBay except here the feedback is demonstrated by 5 stars and the comments are displayed on the marketer’s profile page. This is so that a potential customer or JV can look at what other members are saying rather than just having to take the endorsement of the company that sold the seal. In other words, you can’t just “buy” your trustworthiness.

That being said, there is also a “Premier” membership available for $17 per month. The premier members have some additional features inside the members area, they get a multi-site license which enables them to use the seal on as many sites as they own. Also, they get access to a “Seal Generator”, this is a software that lets you create seals in all sorts of shapes and sizes. Premier members also get to load a banner and link for their site which rotates in the website and can potentially bring consumers back to their offer. Over all this is a pretty good value for only $17 when you consider the prices that those “other” seal companies out there charge.

One of the things that you’ll like the most about IMTrustWorthy is the social aspect and the ability to meet other GOOD guys. The website has a “JV WALL” this is basically a communication page where you can comment on the threads and connect with other marketers. There is also an internal messaging system. It’s no Facebook, (then again who needs another Facebook) but it is well suited to help marketers create joint venture partnerships and affiliations with other IMTrustWorthy members.

I think it’s about time that we band together and separate ourselves from the snakes and the scammers. All in all this website is a WIN for the good guys. Sure, there will be scammers that try to brandish the IMTrustWorthy seal, but the other members will quickly make that known in the comments and their rating will drop. IMTrustWorthy doesn’t actually rate the marketers, the members do. If you ask me, that’s a pretty fair shake and only the scammers need to be afraid. I suggest you create a free account and check it out for yourself.

New Domain Hosting Service Offers More for Less

Yesterday, GVO.com announced a new domain hosting package.  OK, I know domain hosting isn’t the most exciting topic around, but the interesting thing about this announcement is the price point.  Joel Therien has recognized that in the current economy marketers are looking to save money wherever possible: his new offering (Host Then Profit) is intended to meet that demand.

You may know that Joel moved from Canada to San Antonio, TX a couple of years ago to get better bandwidth and less costly support for his servers.  I used to be with Kiosk, Joel’s previous domain hosting company, which later changed its name to Global Virtual Opportunities (GVO). I left Kiosk because I found their service somewhat erratic and difficult to use.

Since then, I have used a variety of services, including GoDaddy and HostGator, before joining GVO again a month or two ago. I made this move when I recognized that I was paying too much for domain registration, domain hosting and autoresponder services. I found I could save money and also have a single point of contact for problems by moving all that under one roof.

Apart from price point and functionality, the three main concerns with a domain hosting service are:

  • Reliability
  • Ease of Use
  • Support

Kiosk had its problems with the second and third of those criteria. I’m delighted to find that the problems have now disappeared: the last few years have made a huge difference. So now I’m excited to see the new offering, which should fill the bill for a lot of marketers.

What does Host Then Profit offer?
It’s a “GVO Lite” package designed for marketers who want domain hosting for a limited number of websites but also need some of the other facilities a marketer requires, such as autoresponder, blogs, videos and a conference room. It also includes massive amounts of free training, notably the renowned GVO Academy webinars, which occur daily. (If you’re not interested in GVO’s other offerings, you might find value in these free training webinars, which cover everything from marketing to WordPress.) And, of course, if you need to upgrade to a more versatile account, GVO has the packages to accommodate you.

For me, the big saving comes in the free autoresponder that is included with all the GVO domain hosting packages: right now I’m paying for an Aweber account that looks after one non-profitable website that just costs me money! I am also looking forward to working with the Video Producer when I can find some time and, maybe later, the conference room. I pulled together some information from GoDaddy and HostGator for comparison with Host Then Profit, and created the following table:




Domain Hosting (per month)

4 domains




Domain Registration (.com)



$15 (after 1st.yr.)


(per year)





Email accounts








Blog Builder


Site Builder

Video Producer


Conference Room



*3-year rate


I hope I got all those numbers right: GoDaddy and HostGator always seem to have special deals going on, but my experience has been they catch you for the first year and then raise the price after that. The prices I have given for Host Then Profit are monthly with no contract. Oh, and by the way, there’s a $1 trial offer if you want to put a toe in the water.